01 /
Discovery & direction
Clarify the audience, character, and creative direction behind the identity.
FEATURED PROJECT
Hangman Clash
Game branding, robot character design, UI/UX, Rive animation, launch advertising, and promotional content for Spyre’s competitive browser-based word game.
View case study
FEATURED PROJECT
River City - The Animated Show
A 16-minute animated pilot for Blind Cat Productions, bringing character design, worldbuilding, animation, and offbeat comedy together in the strange little town of River City.
View case study
FEATURED PROJECT
From The Soul Podcast
A podcast brand and visual identity project for From The Soul, featuring art direction, design, and creative storytelling support.
View case studyMATTIBURNS / BRANDING
Brand identity with a point of view.
Build a visual identity people can recognize across your website, campaigns, and motion. MattiBurns develops logos, typography, color systems, and supporting graphics for businesses, products, and creative ventures. Partner with a St. Louis designer to launch a new identity or bring an existing one together.
THE SERVICE
Give the brand a recognizable voice.
Create a visual identity that holds together wherever people encounter it. The work connects the core idea to a practical system of marks, type, color, and applications.
02 /
Logo & identity
Develop a distinctive mark and the supporting visual language.
03 /
Type, color & graphics
Build a consistent system for digital, campaign, and everyday brand use.
04 /
Brand applications
Show how the identity works across the agreed touchpoints and deliver usable assets.
A GOOD FIT
For a new business, product, show, or an existing brand ready for a more cohesive identity.
Scope, timing, and deliverables are agreed together before production begins.
Our Process
Our Process
Build a visual world people can recognize, remember, and feel.
MattiBurns is a brand identity design studio helping founders, organizations, and creative teams turn strategy into a distinct visual system. Services include brand discovery, identity direction, color and typography systems, campaign artwork, launch assets, and practical brand guidelines built for web, social, print, and motion.
01
Brand Discovery
We clarify the heart of the brand: audience, offer, tone, story, visual references, and the world the identity needs to build.
Identity Concept
We translate strategy into visual language: logo direction, color, typography, texture, campaign concepts, and brand-story cues.
02
03
Visual System
We develop the visual system so the brand feels consistent, expressive, and usable across every touchpoint.
Launch Assets
We prepare brand assets for launch: social graphics, motion-ready elements, campaign visuals, and creative direction for rollout.
04
05
Guidelines & Delivery
Final files, visual guidelines, and campaign-ready assets are organized so your team can use the brand with confidence.
400+
completed projects
20+
years of experience
48k+
social engagement
16+
Awards Won
Ready to bring your story to life?
Whether you’re launching something new or refining something meaningful, I’d love to help.
Get in touch with me
Fill out the form or send an email
Frequently asked questions
Answers to common questions about process, timing, scope, and working together.
Have a different question?
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Do you only do animation?
No. Animation is a core specialty, but many projects also include illustration, character design, branding, UI/UX design, and Webflow development. That flexibility helps projects stay cohesive instead of being split across multiple vendors.
What types of clients do you work with?
I work with creative agencies, authors, artists, ministries, non-profits, educators, medical teams, tech companies, sports organizations, and entertainment brands.
Some clients come with a clear brief. Others come with a rough idea and need help shaping it. Both are welcome.
What kinds of animation do you specialize in?
I specialize in character-based animation and story-driven motion design, including:
• Explainer videos (medical, educational, product)
• Children’s stories and curriculum
• Brand and campaign animation
• Sports broadcast graphics and arena content
• Social and digital motion assets
If your animation needs clarity, personality, or warmth—it’s probably a good fit.
What’s your typical project timeline?
Timelines vary based on scope, but most projects fall into one of these ranges:
• Short motion pieces: 2–4 weeks
• Explainer or character animation: 4–8 weeks
• Brand + Webflow projects: 6–10 weeks
Timelines are always discussed upfront and aligned with your goals.
Do you work with children’s content and educational material?
Absolutely. I’ve worked on animated curriculum, educational content, and children’s storytelling designed to be engaging, age-appropriate, and visually memorable.
I care deeply about clarity, tone, and respect for young audiences.
Do you work with agencies or offer white-label support?
Yes. I regularly work with agencies and offer white-label support.
I partner with creative agencies and marketing teams to handle project overflow, specialized animation, motion design, branding, and UI/UX Design. I integrate seamlessly into existing workflows, follow brand guidelines, and can remain completely behind the scenes when needed.
How do we get started?
You can reach out through the contact form. From there, we’ll talk through your goals, timeline, and scope and see if it’s a good fit for both of us.
